Don’t let negative reviews ruin your brand

Negative reviews on sites like Yelp, Trip Advisor, and Ripoff Report will damage your brand's online presence . So how can you protect your company from defamatory and false reviews that show up on search results for your business? Here's the best strategy.

Disaster recovery myths you can dismiss

Technology changes so rapidly. With disaster recovery (DR), we see business owners clinging to ideas that no longer apply. What kind of DR myths are still widely accepted by the masses? Here are three that need to be retired immediately. 

Tape backups are the best DR solution
Backup tapes are physical objects that deteriorate over time.

Unified communications explained

Many business owners are in the dark about unified communications (UC) and don’t know how it will help their bottom lines. To end your doubts and breathe new life into your business, read this.

Companies in the United States and the United Kingdom have lost a total of $37 billion because of poor communication, according to The Holmes Report, the voice of the global public relations industry.

Don’t let hackers fool you with these tricks

The volume of malicious cyber attacks is increasing every year. Although many companies use the latest network security systems, they aren’t immune to the hackers’ favorite strategy — social engineering. Unlike malware, social engineering tricks people into volunteering sensitive data.

Irate customers? VoIP features can calm them

When customers call your help desk, one of the the first things they hear is your automated on-hold message. This message can either uplift or worsen their moods, so you should choose wisely. Follow these simple steps to ensure you don’t frustrate your customers more than they already were.

3 Microsoft Excel tips to master

Every computer user must be well-versed in various office programs, including Microsoft Excel. If you only know a few basic commands, you haven't fully mastered Excel. Here are a few features that can make your life easier.
Pie and Sunburst Charts
Everyone knows that bombarding stakeholders with endless numbers and decimal points is the wrong approach.

6 tips for SMB Facebook pages

Facebook isn’t worth over $480 billion because people use it for just selfies and political rants. Businesses of all sizes and from all industries are using it to attract and engage customers, and yours should too. Aside from purchasing targeted advertisements, there are a host of free strategies to generate business with your SMB’s Facebook page.

5 Cybersecurity measures anyone can master

Avoiding malware and online scams takes a lot of work. You have to treat every email with suspicion, manage a long list of convoluted passwords, and avoid public WiFi networks. Ideally, you follow several other cybersecurity best practices, but many users don’t believe they’re worth the time.