Over the years, marketing automation has become more accessible to small businesses. Thanks to innovative cloud solutions, large and small enterprises can reap the benefits of automating tedious marketing tasks. Here are a few advantages to automating your small business’s marketing efforts.
Email is one of the best things the internet has given us. We use it to sign up for websites, apply for jobs, make payments, get in touch with friends and family, and many more. However, your email is also one of the platforms hackers can exploit to steal information or launch malware attacks.
Cost is always an important factor to consider when it comes to technological investments. Especially with Voice over Internet Protocol (VoIP) phone systems, you have to be careful that investing in one doesn’t put you way over budget. Even if that phone system comes with a host of features, it’s important that you evaluate not only its upfront cost but also its total cost of ownership (TCO).
TCO is the overall sum of procuring, deploying, and operating a VoIP system over its life cycle, which is typically five years.
Yammer, Outlook Groups, and Microsoft Teams have plenty in common. They’re all Microsoft 365 tools designed for sharing files and communicating with colleagues. So what differentiates them from one another, and when should you use which? Let’s take a quick look.
Grabbing people’s attention and converting them to prospective customers is the goal of any professional website. To do that, you need to create a terrific-looking and user-friendly site that encourages visitors to sign up for eBooks, consultations, and other services.
Technology underpins nearly every aspect of modern business processes. The problem is that managing technology can be complex and tedious. This is where managed IT services providers (MSPs) come in. Whether a company needs software to record customers’ data, network infrastructure management, or cloud technology, MSPs can provide these services and much more.
As annoying as spam email is, it’s usually pretty harmless. But hackers have been using a method called distributed spam distraction (DSD) where spam email is used to carry out illegal activities. Learn more about DSD and how you can safeguard your systems against it.
When a technology that promises to halve your current expenses sounds too good to be true, it usually is. So when it comes to Voice over Internet Protocol (VoIP) and its claims of radically reducing phone costs, what’s the catch? Here are some issues you need to watch out for.
Gmail is a staple for businesses nowadays; all stakeholders, from investors to clients to suppliers, use Gmail to manage their email. But despite its ubiquity, many users — especially smaller enterprises — can stand to improve their Gmail experience.
With advancements in cloud computing, disaster recovery (DR) has become more efficient and affordable than ever. But many business owners still cling to some DR myths that can safely be disregarded. Here are three of those myths, and the sooner you stop believing them, the better.